Billionaire Boys Club partnered with ComplexCon 2024, where I was responsible for designing the buy-sheet displayed overhead at the register and used by customers while waiting in line. The booth’s overall layout was inspired by the brand’s early 2005 store designs to evoke a sense of nostalgia. To reinforce this concept, I incorporated visual elements inspired by a classic BBC shopping bag from that era, ensuring the buy-sheet aligned seamlessly with the booth’s theme and overall customer experience.
Floor Layout
Menu for overhead
The Menu that was handed to customers (drafts)
Final selection (front & back)
Physical copy (made a change to the logo on the back)